Friday, December 10, 2010

Question #3


3) a. The inferential racism in this YouTube clip is represented by the event of flying on the plane and traveling and relaxing and basically “being black,” by this I mean constantly referring to everything as “big ass,” “thick,” and “stacked.”  Whoever wrote this script is similar to Dave Chappelle in the sense that he is making fun of his own race and stereotype and doesn’t know if people are laughing with or at him.  Either way, the stereotype is perfectly portrayed by the signifiers of race such as  “I be, and yall be,” (If white people say this they will be accused of “trying to be black”) uses of ebonic words such as “finna” which is a grammatically incorrect term for “I am going to” and confirming the stereotypes of rap songs about “goin’ home and smoking a spliff.”
b)I have actually seen the Everest College Advertisement many times on TV and it has stuck out to me because, normally you don’t have a black guy rapping at the TV to represent a College in need of applicants.  It was probably cheap to shoot the commercial and really easy. The people in charge most likely used this man as a tool to attract the Average Joe, and especially lower class, inner city black students who didn’t think they had a chance at graduating or getting a degree. These two clips are different because the Everest guy isn’t being dumb or vulgar, he seems pretty smart, just passionate and is very personable, he is relating to the viewer, as he should. There’s nothing wrong with this commercial, it’s appropriate. The other one, on the other hand, is “low class” and just trashy. 

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